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Publication Detail
USC Book 6: Web Attractors: E-Commerce Strategies for Filipino Entrepreneurs

This book basically written for Filipino entrepreneurs desiring to go online with their business. It takes the strategic approach on how Philippine firms can compete on the Internet by implementing effective electronic commerce strategies. It focuses on the fundamentals of electronic commerce and on how to prepare an effective e-commerce strategic plan for the business.

University of San Carlos
Authors Keywords
Khanser, Marites A.; entrepreneurs; e-commerce; strategic plan;
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Published in 2001 and available in the USC Library or can be downloaded as full text Downloaded 0 times since June 03, 2013