The purpose of this constructivist research was to examine Gen Zers’ experiences, actions, and circumstances that contribute to their vulnerability to being scammed. Using thematic analysis, the study found new reasons that motivated Gen Z individuals to respond to and remain engaged with scam offers. These are personal constraints, internal influences, and trust. Having been scammed resulted to emotional and psychological aftermath. In addition, Gen Zers’ experiences revealed that scam victimization was connected to impulsivity